Study

We asked patients after their treatment to complete a questionnaire (which took about 15 minutes). In total, we surveyed 304 patients.

The main issues and objectives were:

• What is a media experience?
• This in comparison to other media (magazines, brochures, newspapers)
• Is this kind of media effective?
• What are the needs of Dutch patients?

Some findings:

• 83% wait for more than 5 minutes, 38% for more than 10 minutes.
• 99% watched the messages.
• 85% rated it as very informative.
• 78% rated it as a contribution to a modern dental office.
• 52% want to take better care of their teeth after seeing the messages.
• 61% would like to get more information about products, 52% about the practice, 65% about treatments and 73% about healthier teeth.
• 83% rated the program with >8 which is higher than the average 6.5 for other forms of communication via a TV screen.

Would you like to get more detailed information about the investigation and the related graphics, please send an email to info@dentalview.nl.